Top Beauty & Cosmetics Websites in Vietnam

Key Insights on Top Beauty & Cosmetics Websites in Vietnam on January 2026

As of January 2026, missymalone.co.uk leads Beauty & Cosmetics in Vietnam with 733.61K monthly visits. Its audience skews mobile-first (3.52% desktop / 3.52% mobile), and traffic is up month over month 243.19% and down year over year 0%. fragrantica.com holds second with 441.14K visits and a mobile-leaning mix (15.38% desktop / 84.62% mobile), while diptyqueparis.com ranks third with 115.88K visits.

Across the leaders, reviewmentor.com is the most mobile-first (100% of visits), whereas betrend.com is the most desktop-reliant (100%). Momentum favors gatsby.sg in the latest month (29,277.78%), while sephora.com shows the steepest pullback. On a yearly view, rueanmaihom.net posts the strongest expansion (1,725,900%), contrasted with myphamnuochoaoriflame.com (-81.98%).

Acquisition patterns also differ: missymalone.co.uk is driven primarily by search, missymalone.co.uk by direct, and missymalone.co.uk by referral; overall, 50 of the top 100 sites are direct-led, 48 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.