Top Beauty & Cosmetics Websites in Pakistan

Key Insights on Top Beauty & Cosmetics Websites in Pakistan on January 2026

As of January 2026, naheed.pk leads Beauty & Cosmetics in Pakistan with 1.35M monthly visits. Its audience skews mobile-first (7.64% desktop / 7.64% mobile), and traffic is up month over month 9.44% and up year over year 31.17%. saeedghani.pk holds second with 452.04K visits and a mobile-leaning mix (3.79% desktop / 96.21% mobile), while scentsnstories.pk ranks third with 379.96K visits.

Across the leaders, farmacity.com is the most mobile-first (100% of visits), whereas beautyglance.pk is the most desktop-reliant (100%). Momentum favors michaeltoddbeauty.com in the latest month (41,473.68%), while charlottetilbury.com shows the steepest pullback. On a yearly view, bioderma.mx posts the strongest expansion (38,284%), contrasted with qvc.com (-94.95%).

Acquisition patterns also differ: naheed.pk is driven primarily by search, naheed.pk by direct, and naheed.pk by referral; overall, 79 of the top 100 sites are direct-led, 21 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.