Top Beauty & Cosmetics Websites in Belarus

Key Insights on Top Beauty & Cosmetics Websites in Belarus on January 2026

As of January 2026, vanille.by leads Beauty & Cosmetics in Belarus with 100.76K monthly visits. Its audience skews desktop-first (75.43% desktop / 75.43% mobile), and traffic is down month over month -5.68% and up year over year 16.88%. fragrantica.ru holds second with 88.57K visits and a desktop-leaning mix (54.62% desktop / 45.38% mobile), while parfumeria.by ranks third with 55.55K visits.

Across the leaders, nstyle.by is the most mobile-first (87.26% of visits), whereas notino.pl is the most desktop-reliant (100%). Momentum favors nocibe.fr in the latest month (1,194.44%), while cultbeauty.com shows the steepest pullback. On a yearly view, goldenscent.com posts the strongest expansion (587,800%), contrasted with tashe.ru (-79.84%).

Acquisition patterns also differ: vanille.by is driven primarily by search, vanille.by by direct, and vanille.by by referral; overall, 62 of the top 100 sites are direct-led, 33 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.