Top Beauty & Cosmetics Websites in the Philippines

Key Insights on Top Beauty & Cosmetics Websites in the Philippines on January 2026

As of January 2026, fragrantica.com leads Beauty & Cosmetics in the Philippines with 767.43K monthly visits. Its audience skews mobile-first (27.3% desktop / 27.3% mobile), and traffic is down month over month -15.1% and up year over year 1.76%. perfectcorp.com holds second with 89.31K visits and a mobile-leaning mix (24.89% desktop / 75.11% mobile), while belomed.com ranks third with 71.45K visits.

Across the leaders, mariaskolarikou.com is the most mobile-first (100% of visits), whereas notino.co.uk is the most desktop-reliant (100%). Momentum favors scentstore.com in the latest month (23,312.65%), while checkfresh.com shows the steepest pullback. On a yearly view, clarins.com posts the strongest expansion (2,048.06%), contrasted with kiehls.com (-88.08%).

Acquisition patterns also differ: fragrantica.com is driven primarily by search, fragrantica.com by direct, and fragrantica.com by referral; overall, 64 of the top 100 sites are direct-led, 34 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.