Top Insurance Websites in Finland

Key Insights on Top Insurance Websites in Finland on January 2026

As of January 2026, op.fi leads Insurance in Finland with 8.27M monthly visits. Its audience skews mobile-first (39.24% desktop / 39.24% mobile), and traffic is down month over month -4.12% and down year over year -20.39%. lahitapiola.fi holds second with 1.08M visits and a mobile-leaning mix (25.33% desktop / 74.67% mobile), while if.fi ranks third with 652K visits.

Across the leaders, comparabien.com.pe is the most mobile-first (100% of visits), whereas osj.fi is the most desktop-reliant (100%). Momentum favors worldnomads.com in the latest month (7,071.11%), while howdengroup.com shows the steepest pullback. On a yearly view, licpremiumcalculator.in posts the strongest expansion (295,000%), contrasted with sfmc-content.com (-76.49%).

Acquisition patterns also differ: op.fi is driven primarily by search, op.fi by direct, and op.fi by referral; overall, 56 of the top 100 sites are direct-led, 34 are search-led, and 9 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.