Top Insurance Websites in China

Key Insights on Top Insurance Websites in China on December 2025

As of December 2025, pingan.com leads Insurance in China with 178.91K monthly visits. Its audience skews desktop-first (99.96% desktop / 99.96% mobile), and traffic is down month over month -17.39% and up year over year 2.18%. nhsa.gov.cn holds second with 151.56K visits and a desktop-leaning mix (99.98% desktop / 0.02% mobile), while cpic.com.cn ranks third with 84.55K visits.

Across the leaders, manulife.com.hk is the most mobile-first (0.92% of visits), whereas ngsmedicare.com is the most desktop-reliant (100%). Momentum favors progressive.com in the latest month (1,585.86%), while allianz.com shows the steepest pullback. On a yearly view, vgz.nl posts the strongest expansion (2,774,700%), contrasted with cbirc.gov.cn (-85.91%).

Acquisition patterns also differ: pingan.com is driven primarily by search, pingan.com by direct, and pingan.com by referral; overall, 82 of the top 100 sites are direct-led, 12 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.