Top Insurance Websites in South Korea

Key Insights on Top Insurance Websites in South Korea on January 2026

As of January 2026, samsungfire.com leads Insurance in South Korea with 8.65M monthly visits. Its audience skews mobile-first (6.84% desktop / 6.84% mobile), and traffic is down month over month -18.42% and down year over year -12.26%. lina.co.kr holds second with 5.84M visits and a mobile-leaning mix (1.88% desktop / 98.12% mobile), while hi.co.kr ranks third with 5.21M visits.

Across the leaders, koreamassage.org is the most mobile-first (100% of visits), whereas fins.co.kr is the most desktop-reliant (100%). Momentum favors aia.org in the latest month (12,280.68%), while chubb.com shows the steepest pullback. On a yearly view, cuvva.com posts the strongest expansion (10,151.6%), contrasted with samsungfire.co.kr (-88.47%).

Acquisition patterns also differ: samsungfire.com is driven primarily by search, samsungfire.com by direct, and samsungfire.com by referral; overall, 82 of the top 100 sites are direct-led, 17 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.