Top Retail Websites in Ghana

Key Insights on Top Retail Websites in Ghana on January 2026

As of January 2026, jiji.com.gh leads Retail in Ghana with 408.36K monthly visits. Its audience skews desktop-first (89.26% desktop / 89.26% mobile), and traffic is down month over month -3.36% and down year over year -14.32%. aliexpress.com holds second with 301.68K visits and a desktop-leaning mix (93.54% desktop / 6.46% mobile), while jumia.com.gh ranks third with 156.09K visits.

Across the leaders, chronoshop2shop.fr is the most mobile-first (100% of visits), whereas melcom.com is the most desktop-reliant (100%). Momentum favors sega.com in the latest month (2,131.58%), while konami.com shows the steepest pullback. On a yearly view, horbaach.com posts the strongest expansion (74,719.48%), contrasted with wishesmsg.com (-63.51%).

Acquisition patterns also differ: jiji.com.gh is driven primarily by search, jiji.com.gh by direct, and jiji.com.gh by referral; overall, 70 of the top 100 sites are direct-led, 28 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.