Top Wine & Spirits Websites in the United Kingdom

Key Insights on Top Wine & Spirits Websites in the United Kingdom on January 2026

As of January 2026, aldi.co.uk leads Wine & Spirits in the United Kingdom with 5.39M monthly visits. Its audience skews mobile-first (18.44% desktop / 18.44% mobile), and traffic is down month over month -26.53% and down year over year -13.5%. activehosted.com holds second with 697.2K visits and a mobile-leaning mix (27.93% desktop / 72.07% mobile), while majestic.co.uk ranks third with 592.36K visits.

Across the leaders, hanwellwine.co.uk is the most mobile-first (100% of visits), whereas laywheeler.com is the most desktop-reliant (54.54%). Momentum favors smokehead.com in the latest month (3,115.14%), while bartesian.com shows the steepest pullback. On a yearly view, shetlandreel.com posts the strongest expansion (3,073.9%), contrasted with jancisrobinson.com (-59.43%).

Acquisition patterns also differ: aldi.co.uk is driven primarily by search, aldi.co.uk by direct, and aldi.co.uk by referral; overall, 97 of the top 100 sites are direct-led, 3 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.