Top Automotive Websites in the Netherlands

Key Insights on Top Automotive Websites in the Netherlands on January 2026

As of January 2026, marktplaats.nl leads Automotive in the Netherlands with 37.12M monthly visits. Its audience skews mobile-first (47.1% desktop / 47.1% mobile), and traffic is up month over month 8.47% and down year over year -13.32%. anwb.nl holds second with 12.26M visits and a mobile-leaning mix (22.55% desktop / 77.45% mobile), while autoweek.nl ranks third with 4.53M visits.

Across the leaders, camperaustralia.com is the most mobile-first (100% of visits), whereas fource.nl is the most desktop-reliant (96.39%). Momentum favors dakar.com in the latest month (11,482.58%), while autotrader.nl shows the steepest pullback. On a yearly view, autobahn.eu posts the strongest expansion (3,086.88%), contrasted with gpfans.com (-50.86%).

Acquisition patterns also differ: marktplaats.nl is driven primarily by search, marktplaats.nl by direct, and marktplaats.nl by referral; overall, 92 of the top 100 sites are direct-led, 6 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.