Top Automotive Websites in Nigeria

Key Insights on Top Automotive Websites in Nigeria on January 2026

As of January 2026, confused.com leads Automotive in Nigeria with 143.12K monthly visits. Its audience skews mobile-first (0.13% desktop / 0.13% mobile), and traffic is down month over month -16.04% and up year over year 7,117.15%. auctionexport.com holds second with 139.57K visits and a mobile-leaning mix (8.98% desktop / 91.02% mobile), while frsc.gov.ng ranks third with 134.49K visits.

Across the leaders, manchester-harley-davidson.co.uk is the most mobile-first (100% of visits), whereas mixtelematics.com is the most desktop-reliant (100%). Momentum favors raw2k.co.uk in the latest month (24,709.68%), while formula1.com shows the steepest pullback. On a yearly view, torque-bhp.com posts the strongest expansion (2,776,900%), contrasted with driving.ca (-80.96%).

Acquisition patterns also differ: confused.com is driven primarily by search, confused.com by direct, and confused.com by referral; overall, 81 of the top 100 sites are direct-led, 18 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.