Top Hospitality Websites in Switzerland

Key Insights on Top Hospitality Websites in Switzerland on January 2026

As of January 2026, booking.com leads Hospitality in Switzerland with 4.99M monthly visits. Its audience skews desktop-first (57.14% desktop / 57.14% mobile), and traffic is up month over month 30.63% and down year over year -3.76%. arosalenzerheide.swiss holds second with 338.58K visits and a mobile-leaning mix (26.31% desktop / 73.69% mobile), while agoda.com ranks third with 295.39K visits.

Across the leaders, windsorplazahotel.com is the most mobile-first (100% of visits), whereas guesty.com is the most desktop-reliant (100%). Momentum favors riviera-spiez.ch in the latest month (33,714.79%), while parking.ch shows the steepest pullback. On a yearly view, thatsup.se posts the strongest expansion (7,291.41%), contrasted with ead.me (-39.48%).

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 85 of the top 100 sites are direct-led, 12 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.