Top Hospitality Websites in Puerto Rico

Key Insights on Top Hospitality Websites in Puerto Rico on January 2026

As of January 2026, booking.com leads Hospitality in Puerto Rico with 77.73K monthly visits. Its audience skews desktop-first (95.6% desktop / 95.6% mobile), and traffic is up month over month 12.71% and up year over year 12.12%. gustazos.com holds second with 44.78K visits and a mobile-leaning mix (47.12% desktop / 52.88% mobile), while marriott.com ranks third with 31.5K visits.

Across the leaders, wildwoodsnj.com is the most mobile-first (100% of visits), whereas plantationbeachvillas.com is the most desktop-reliant (100%). Momentum favors barcelo.com in the latest month (1,194.16%), while voyturisteando.com shows the steepest pullback. On a yearly view, bulgarihotels.com posts the strongest expansion (7,095.95%), contrasted with barcelo.com (-71.6%).

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 56 of the top 100 sites are direct-led, 23 are search-led, and 12 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.