Top Sporting Goods Websites in the United Arab Emirates

Key Insights on Top Sporting Goods Websites in the United Arab Emirates on January 2026

As of January 2026, adidas.ae leads Sporting Goods in the United Arab Emirates with 311.16K monthly visits. Its audience skews mobile-first (17.51% desktop / 17.51% mobile), and traffic is up month over month 77.14% and up year over year 0.36%. sssports.com holds second with 205.59K visits and a mobile-leaning mix (39.55% desktop / 60.45% mobile), while nike.com ranks third with 115.64K visits.

Across the leaders, bigmaxgolf.com is the most mobile-first (100% of visits), whereas uaecycle.com is the most desktop-reliant (100%). Momentum favors fis-ski.com in the latest month (29,581.82%), while knightshot.com shows the steepest pullback. On a yearly view, gsousnow.com posts the strongest expansion (97,929.03%), contrasted with theshardbike.com (-69.64%).

Acquisition patterns also differ: adidas.ae is driven primarily by search, adidas.ae by direct, and adidas.ae by referral; overall, 68 of the top 100 sites are direct-led, 25 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.