Top Finance Websites in Japan

Key Insights on Top Finance Websites in Japan on January 2026

As of January 2026, sbisec.co.jp leads Finance in Japan with 48.25M monthly visits. Its audience skews mobile-first (31.19% desktop / 31.19% mobile), and traffic is up month over month 1.2% and down year over year -8.19%. rakuten-sec.co.jp holds second with 41.11M visits and a mobile-leaning mix (25.66% desktop / 74.34% mobile), while mufg.jp ranks third with 25.05M visits.

Across the leaders, elepay.io is the most mobile-first (99.62% of visits), whereas kucoin.com is the most desktop-reliant (98.12%). Momentum favors ht-tax.or.jp in the latest month (175.82%), while bloomberg.co.jp shows the steepest pullback. On a yearly view, mixvale.com.br posts the strongest expansion (3,436.13%), contrasted with rakuten-sec.co.jp (-29.98%).

Acquisition patterns also differ: sbisec.co.jp is driven primarily by search, sbisec.co.jp by direct, and sbisec.co.jp by referral; overall, 89 of the top 100 sites are direct-led, 7 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.