Top Equipment & Supplies Websites in Germany

Key Insights on Top Equipment & Supplies Websites in Germany on January 2026

As of January 2026, bueromarkt-ag.de leads Equipment & Supplies in Germany with 1.82M monthly visits. Its audience skews desktop-first (72.16% desktop / 72.16% mobile), and traffic is down month over month -17.97% and up year over year 9.02%. brother.de holds second with 1.2M visits and a mobile-leaning mix (19.22% desktop / 80.78% mobile), while canon.de ranks third with 796.71K visits.

Across the leaders, zioxi.com is the most mobile-first (100% of visits), whereas rational-online.com is the most desktop-reliant (100%). Momentum favors kutumba.de in the latest month (11,427.04%), while c-nw.de shows the steepest pullback. On a yearly view, avantech.com.mt posts the strongest expansion (14,055.15%), contrasted with prindo.de (-49.02%).

Acquisition patterns also differ: bueromarkt-ag.de is driven primarily by search, bueromarkt-ag.de by direct, and bueromarkt-ag.de by referral; overall, 71 of the top 100 sites are direct-led, 21 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.