Top Reference Websites in South Africa

Key Insights on Top Reference Websites in South Africa on January 2026

As of January 2026, b2bhint.com leads Reference in South Africa with 153.47K monthly visits. Its audience skews desktop-first (62.41% desktop / 62.41% mobile), and traffic is up month over month 66.38% and up year over year 7.05%. apollo.io holds second with 77.8K visits and a desktop-leaning mix (93% desktop / 7% mobile), while zoominfo.com ranks third with 63.12K visits.

Across the leaders, munitionpaintball.co.za is the most mobile-first (100% of visits), whereas rocketreach.co is the most desktop-reliant (100%). Momentum favors lotusprayergoods.co.za in the latest month (4,292.95%), while chestersa.co.za shows the steepest pullback. On a yearly view, ramaphgroup.co.za posts the strongest expansion (577,100%), contrasted with pandrol.co.za (-87.35%).

Acquisition patterns also differ: b2bhint.com is driven primarily by search, b2bhint.com by direct, and b2bhint.com by referral; overall, 51 of the top 100 sites are direct-led, 43 are search-led, and 6 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.