Top Gambling Websites in Ireland

Key Insights on Top Gambling Websites in Ireland on January 2026

As of January 2026, paddypower.com leads Gambling in Ireland with 2.26M monthly visits. Its audience skews mobile-first (16.85% desktop / 16.85% mobile), and traffic is down month over month -1.79% and up year over year 15.39%. bet365.com holds second with 1.8M visits and a mobile-leaning mix (24.34% desktop / 75.66% mobile), while lottery.ie ranks third with 1.66M visits.

Across the leaders, crocobet.com is the most mobile-first (100% of visits), whereas openbet.com is the most desktop-reliant (100%). Momentum favors zitrogames.com in the latest month (60,661.54%), while betvictor.com shows the steepest pullback. On a yearly view, zitrogames.com posts the strongest expansion (50,092.26%), contrasted with williamhill.com (-60.76%).

Acquisition patterns also differ: paddypower.com is driven primarily by search, paddypower.com by direct, and paddypower.com by referral; overall, 97 of the top 100 sites are direct-led, 2 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.